Cambridge University Research on Benefits of CBMT

Monday, 06 May 2013 07:41 |

Professor Jochen Reb from Singapore Management University and Cambridge University has been studying the effects of Corporate Based Mindfulness Training in different companies.

Amongst others he has studied the impact in the largest Scandinavian insurance company, If Insurance, and found significant improvements in:

Job performance, work-Life balance, focused attention, job satisfaction, organizational citizenship behavior, commitment to the organization, emotional balance, and lowered intention to quit the job.

Read more in this executive summary on CBMT for 60 employees and in this Case Study on 20 leaders. You can also watch Jochen's presentation on the If Insurance study.

More research on its way from Professor Jochen Reb as well as from other universities that are conducting research on CBMT.

Mindfulness at Work in New York, 22 - 27 September 2013

Monday, 06 May 2013 07:55 |

In September this year, TPP Director Rasmus Hougaard and Senior Trainer Jacqueline Carter will lead a one-week workshop on Mindfulness at Work in New York, organised by the Omega Institute.

Read more...

The Potential Project is Expanding

Tuesday, 30 April 2013 09:22 |

In April 2013 The Potential Project expanded, with 18 new accredited trainers ready to deliver the CBMT program.

TPP's new trainers (click for full-size) Standing from left: Nanna (Denmark), Nicole (Germany), Wolfgang Ricke, Maj (Sweden), Johan (Sweden), Guy (France), Francoise (Netherlands), Dorthe (Denmark), Daniel (Canada), Sandra (Germany), Alix (Netherlands), Jacqueline Carter, Rasmus Hougaard, Marco (Germany), Wolfgang (Germany), Ilka (Germany), Heidi (Sweden), Benno (Austria), Teeta (Finland), Silke (Germany), Sari (Switzerland), Puyee Wong, Anja (Germany).

The Potential Project Launched in Australia

Monday, 29 October 2012 08:31 |

After a year of preparation, The Potential Project has now been launched in Australia. With 16 skilful trainers in Sydney, Melbourne, Canberra, Brisbane and Newcastle we are now ready to bring effectiveness, work-life balance and focus into Australian companies and organizations. The Potential Project Australia is being headed by Eugene Joubert and John Wurcker.

For more information, please write directly to This email address is being protected from spambots. You need JavaScript enabled to view it. .

The launch is marked by three breakfast seminars in Sydney, Melbourne and Canberra. To learn more download the flyer (PDF, 2.13 Mb)

Pioneering researcher Dr. Ian Weinberg endorses The Potential Project

Tuesday, 11 September 2012 12:59 |

"The concept of mindfulness and its applications in a corporate environment is now accepted and validated as a highly effective means of enhancing wellness, performance and leadership. More recently it has been underpinned by research in the fields of neuropsychology and neuro-endocrinology. In this regard, the Potential Project provides invaluable expertise and support in the implementation of this vital component."

Dr Ian Weinberg is a practicing neurosurgeon and pioneering researcher in the field of psychoneuroimmunological. He supports corporations and organizations globally in enhancing performance and well-being through applying mind training strategies.

TPP at 1st Mindfulness in Business Conference in the UK

Wednesday, 02 May 2012 08:39 |

An invitation to participate in the first Mindfulness in Business Conference gave UK-based TPP Trainer Sally Muir a chance to lead a session on TPPs approach to Mindfulness in business through its “Corporate-Based Mindfulness Training (CBMT)”.

The conference was awash with organisations offering mindfulness in business courses in a variety of forms, so there were many experts in the topic of mindfulness present. It was very exciting to witness that TPP had a very powerful model of delivery, one that encompasses three main aspects of mindfulness that engage businesses:

  • Scientific research
  • Positive psychology
  • Eastern philosophy

Says Sally Muir: “We do not excuse our inclusion of Eastern Philosophy, drawing from it the ancient practice that informs mindfulness while keeping the approach secular. It has depth and it works wonderfully!”

The 70+ participants seemed to agree, emphasizing in particular the authenticity of the workshop delivery: simple yet powerful; including short, regular sessions of formal mindfulness training. The practical benefits of “Mindfulness in Action” as well as the “Attitudes” , was something that was commented on, with comments ranging from: “It was absolutely fantastic," to “it was clear, well presented and easy to understand.”

The conference was delightful, informative event which linked many people in mindfulness around Europe. Hats off to Juliet Adams, the host, for her amazing vision and organisational abilities in making the event a success, and to the success of all who attended and brought such a wealth of experience, knowledge and enthusiasm that will surely help support and shape businesses around the world in a very positive way into the future.

Carlsberg now working with The Potential Project

Tuesday, 28 February 2012 08:38 |

Carlsberg is one of the great brands of the globe. Almost everyone knows the characteristic logo, travelling on the side of a Carlsberg truck through some interesting scenery. Carlsberg Group employs about 45,000 employees and is selling to about 150 markets – a truly global corporation.

Making sure that this global group receives all the information it requires to run efficiently is Carlsberg IT A/S, which supports the Carlsberg business with its approximately 400 employees. Always keen to improve its most important assets – its people – Carlsberg has now decided to roll out a full Corporate-Based Mindfulness Training programme to all its employees.

Says Kenneth Egelund Schmidt, VP and CIO: "I have myself been practicing mindfulness training for more than two years. It has been very valuable and useful to me, as it has given me tools to clear my thoughts and to focus on the task at hand, not letting everything else disturb my mind. So I can deeply recommend to join the programme!"

Introductory workshops for approximately 140 employees have commenced and will be followed up by the full training throughout March, April and May 2012.

Showcase: VP Jacob Høedt Larsen

Tuesday, 21 February 2012 09:59 |

From November 2011 to March 2012, VP Jacob Høedt Larsen undertook a Mindfulness Coaching program with The Potential Project. His company, Habro & Finansgruppen, manages property investments on behalf of 2,500 Danish investors. It employs 60 people in Denmark and 10 in the UK, managing real estate worth approximately 4 billion Euro in the UK, Germany, Denmark, Sweden and Finland.

To see what he had to say about his programme of Mindfulness Coaching with The Potential Project, check out the case study (PDF, 693 Kb).

'CBMT for Individuals' launched successfully

Thursday, 16 February 2012 09:44 |

The newly launched Mindfulness Training for Individuals has become an instant success. Following the well-tested outline of our CBMT program, it offers individuals the opportunity to immerse themselves in Mindfulness Practice in the framework of a 1-on-1 coaching setup.

» Read more about what CBMT for Individuals did for one of our clients... (pdf)

IF Insurance hires The Potential Project

Thursday, 16 February 2012 08:07 |

IF Insurance, the leading Scandinavian insurance company with approximately 6,400 employees, has asked The Potential Project to conduct a 4-month Mindful Leadership Program for a group of 20 leaders from its Danish headquarters. 

After having experienced the benefits of Mindfulness Training in corporate working life through an earlier CBMT Program, IF Insurance is now determined to bring these benefits to its leaders as well. This time the program will incorporate training to manage the added challenges that leaders and managers face in a corporate environment.

» Read more... (pdf)

Work-Life Mindfulness and the Fountain Centre UK

Monday, 16 January 2012 07:15 |

The Fountain Centre is a holistic therapy centre run by volunteers and therapists within St Lukes Hospital in Guildford, Surrey, UK. The centre offers a range of therapies, counseling and support for those undergoing treatment for cancer and their carers. As one of the volunteers herself, Sally Muir, a senior trainer at TPP, offers one-to-one mindfulness training in addition to other therapies. 

Following a highly successful introductory presentation of CBMT at a team away day in 2010, Sally was asked to run two half-day follow-up training sessions in October 2011 for a group of twelve therapists. The two half-days included a brief overview and recap of the science behind mindfulness, neuroplasticity and the ABCD of mindfulness practice, followed by mindfulness in action and the eight attitudes. The sessions included interactive exercises and, of course, plenty of mindfulness practice.

The workshops were very well received and the therapists were enthusiastic about integrating the practice themselves. They also made many cognitive connections in relation to their work and were able to see how Mindfulness could benefit their clients. Feedback was very positive

Every part of it was helpful and mind opening, everything was clear and well presented. The main point for me was ‘to be present when meeting others’. This can be difficult especially when meeting challenging clients. It was excellent.

– Rima Minassian, Fountain Centre Therapist

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